From end-to-end — we manage your $10,000 Google ad allowance to drive the impact it was meant to
Reach More. Change More.
Turn Your Grant Into Growth
From end-to-end — we manage your $10,000 Google ad allowance to drive the impact it was meant to
Reach More. Change More.
Our 60-Day Impact Initiative
We have a 60-Day Impact Initiative which guarantees your grant drives meaningful engagement within 2 months.
First we define what success looks like — based on your mission and the actions you want people to take on your website.
From there, we set clear KPIs tied to those goals and build a focused plan to meet them.
If your targets aren’t met within 60 days, we will work for free until they are.
Our 60-Day Impact Initiative
We have a 60-Day Impact Initiative which guarantees your grant drives meaningful engagement within 2 months.
First we define what success looks like — based on your mission and the actions you want people to take on your website.
From there, we set clear KPIs tied to those goals and build a focused plan to meet them.
If your targets aren’t met within 60 days, we will work for free until they are.
Case Study: Nip in the Bud
2 Month Success Story
Nip in the Bud is a UK charity tackling children’s mental health head-on, producing free films and resources that help parents and teachers recognise the warning signs early.
Their Problem
Despite strong in-house ad management, structural and policy issues were holding their account back. Google had cut their visibility to near non-existence leaving their grant inches away from suspension for not meeting it's minimum requirements.
Our Fix
As specialists we were able to pinpoint the blockers and rebuild the account from the ground up — giving it a structure built for long term growth while ensuring full compliance with Google's Grant Policies.
The Result
Visibility was back in less than 3 days, CTR targets was met in month 1 and our engagement target was hit in month 2.
When handled right a Google Ad Grant isn’t just free ad spend — it’s one of the most powerful tools a charity has to expand its reach.
For Nip in the Bud, the impact was obvious.
Within weeks the question shifted from “are we about to lose this grant?” to “how can we better serve all these new visitors on our site”
“We were getting dangerously close to losing our Google Ads Grant and Google support was no help. Dylan came highly recommended, so we decided to work with him. He set clear monthly goals, agreed KPIs with us, and exceeded them. His weekly updates were personal and easy to follow, and his professional approach gave us complete confidence throughout. We would strongly recommend Dylan to any organisation looking for someone who truly knows how to manage a Google Ads Grant.”
Every registered charity has access to $10,000 in Google Ad spend every month. It’s more than enough to put your work in front of thousands more people — Let’s talk about how to make it work for you.
Case Study: Nip in the Bud
2 Month Success Story
Nip in the Bud is a UK charity tackling children’s mental health head-on, producing free films and resources that help parents and teachers recognise the warning signs early.
Their Problem
Despite strong in-house ad management, structural and policy issues were holding their account back. Google had cut their visibility to near non-existence leaving their grant inches away from suspension for not meeting it's minimum requirements.
Our Fix
As specialists we were able to pinpoint the blockers and rebuild the account from the ground up — giving it a structure built for long term growth while ensuring full compliance with Google's Grant Policies.
The Result
Visibility was back in less than 3 days, CTR targets were met in month 1 and our engagement target was hit in month 2.
When handled right a Google Ad Grant isn’t just free ad spend — it’s one of the most powerful tools a charity has to expand its reach.
For Nip in the Bud, the impact was obvious - Within weeks the question shifted from “are we about to lose this grant?” to “how can we better serve all these new visitors on our site”
Kitty Nabarro
Co-Founder & Chair
“We were getting dangerously close to losing our Google Ads Grant and Google support was no help. Dylan came highly recommended, so we decided to work with him.
He set clear monthly goals, agreed KPIs with us, and exceeded them. His weekly updates were personal and easy to follow, and his professional approach gave us complete confidence throughout.
We would strongly recommend Dylan to any organisation looking for someone who truly knows how to manage a Google Ads Grant.”
Every registered charity has access to $10,000 in Google Ad spend every month. That's more than enough to put your work in front of thousands more people — Let’s talk about how we can make it work for you.
Who & Why?
Fern Dygital was started after seeing how many charities struggle to make the most of their Ad Grant — not through lack of effort, but because navigating Google Ads can feel intimidating and the policies can be tricky if you’re not working with them every day.
Many try to manage it in-house or hire generalist marketers, only to find that staying compliant and driving consistent growth takes specialist know-how.
Our mission is to turn untapped Ad Grant potential into outcomes that matter, which is why we’ve made our pricing as accessible as possible for organisations serious about growth. If budget is a challenge, talk to us — we’ll work out the best way forward.
Who & Why?
Fern Dygital was started after seeing how many charities struggle to make the most of their Ad Grant — not through lack of effort, but because navigating Google Ads can feel intimidating and the policies can be tricky if you’re not working with them every day.
Many try to manage it in-house or hire generalist marketers, only to find that staying compliant and driving consistent growth takes specialist know-how.
Our mission is to turn untapped Ad Grant potential into outcomes that matter, which is why we’ve made our pricing as accessible as possible for organisations serious about growth. If budget is a challenge, talk to us — we’ll work out the best way forward.